Adsense Optimisation Webinar - Question and answers answered by the Adsense Team
Adsense Optimisation Webinar - Question and answers answered by the Adsense Team
Table of Contents
Q&A Session for AdSense Optimization Webinar 1
http://adsense.blogspot.com/2009/03/optimization-webinar-tomorrow.html
Date: 01 April 2009
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Q: Does the privacy policy have to be accessable from every page that displays ads or can it be a link on just the index page?
A: Hi Tom, you need to have a privacy policy on your site and it has to be accessible. For legal reasons, we're unable to give you specific guidance on this issue. However, as long as it's easily accessible you should be fine
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Q: last time I tried Adsense for search it would return no results no matter what the search term -- is this a known problem and has it been fixed?
A: That shouldn't be the issue. One cause could be that you limited the search to too few sites, which had no results for the queries you were trying.
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Q: no, that was not the issue. I wanted it to search just my site and would type in a search term that I obivuosly know is on many of my page -- "search returned zero results" over and over.
A: David - it sounds like this may be a specific problem with your settings, I'd encourage you to email adsense-support@google.com with more details and we can take a closer look
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Q: How can differentiate between low paying ads and high paying ads ???
A: Hi Ayyan, one thing you could try is implementing channels on the particular ad units your interested in tracking
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Q: Is it better to merge ads with content or having totally different colors so that they look prominent
A: Ads usally perform best when integrated into the content.
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Q: Are adsense interest based ads already appearing on websites? If yes, are they also in foreign languages besides english?
A: No, we won't start running interest based ads until April 9th. They will be available in all languages but we're starting with a small group of advertisres so you may not see an immediate impact.
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Q: Can a publisher by any chance opt out of CPM based ads?
A: Hi Gary, you can use the Ad Review Center to opt out of placement targeted ads - for more information, check out https://www.google.com/adsense/support/bin/answer.py?hl=en&answer=43688
A: to follow up, placement targeted ads can be CPM or CPC based. we're always choosing the highest paying ads, so it's in your interest to have them show. why do you not want them to show?
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Q: is the ad content determined by the text above the ad?
A: Ads are targeted to the text content on the page.
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Q: what is ( http://googleads.g.doubleclick.net ) .... I always see it on the URL of any AdSense !!!
A: That is the domain URL that AdSense ads are served from Hany, so it will be associated with most AdSense ads.
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Q: Why was the square 250 missing from the comparisons?
A: Hi Vaughn, we've found that the 300x250 medium rectangle traditionally perform much better than the 250x250
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Q: Within a text ad, how is it possible to change the color of the 'Ads by Google' caption? Thanks.
A: This is the same as the border color you select for the ad unit.
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Q: Since I've made a fair bit on YouTube ads I'm disappointed that you are dropping them. Why not just tweak it or drop those that it's not successful for?
A: Hi Les, this webinar is focussed primarily on AFC and AFS optimizations. For other questions, please email adsense-support@google.com and one of our specialists will personally answer your question
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Q: Will this webinar be available as video in YouTube?
A: Hi Manuel, the webinar won't be posted, however we will be emailing it to the participants afterward
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Q: what is the magical font color combination for maximizing ctr
A: There is no magical font color combination for maximizing CTR. However, we do recommend that you choose colors that match those already on your site.
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Q: I would like to know if it is ok to hide adsense ads using css - this will allow me to experiment with the "less is more" concept without having to remove all of the AdSense ads; i can just set the class to "hidden" for the duration of the experiment.
A: Please don't don't make a request for ads but hide them Foster, this will impact the performance statistics of ads on your site. If you'd like to show less ads it would be better to temporarily comment out the code on your page.
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Q: Many applications block/remove the cookies for doubleclick.net. Will this affect ad reporting?
A: This should have no impact on AdSense reporting.
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Q: It's not me who don't want to show CPM based ads as I find any penny usefull. I was asked by a client and I couldn't give an answer
A: I would encourage your client to show them as they will make him/her more money.
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Q: I have a REal Estate website on wich I would like to place Moving Companies ads, how can it be done?
A: Hi Alexandre, our targeting is based on an automated system that looks at many elements of your page such as content, font characteristics, etc. We can't manually adjust the ads, I recommend adding more content related to moving
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Q: I run a fraud awareness site and find that many ads for "work at home" or "making money" are total and obvious scams. Do you ever ban any groups or get rich schemes from advertising?
A: Ads are required to comply with our AdWords editorial policy but if you have specfic feedback about ads you're seeing, please provide it on the following form: https://www.google.com/adsense/support/bin/request.py?contact=adfeedback
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Q: I know we can modify the font, the colors of an ad from adsense acount but it is possible to manage the dimensions (size) of the ads ?
A: Hi Ciprian, you can adjust the size of your ads within your AdSense account
Page 2 of the Questions and Answers
Check this link for the page 1 of the questions and answers by the Adsense team during the Adsense optimisation webinar.
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